Loyalty Rewards for the Gift of Green Giving

Loyalty Rewards for the Gift of Green Giving

I recently read an article in USA Today called, “Using Rewards for the Gift of Giving”, in which Erin Raese of Loyalty 360 writes of the many loyalty programs and how they can be used to make the planet better for us all.  She mentions that many people want to help make the world a better place but do not know how to go about it. But you can look to your loyalty cards in your purse or wallet to help green the world. One of the more interesting programs is by EcoPlum, a green shopping rewards site with eco friendly products, services  and green living ideas.  EcoPlum’s mission is to help develop environmental stewardship practices by educating and helping consumers to make responsible choices.  Your online purchases through EcoPlum earn you EcoChipz points that are good for coupons in it’s web shop or donations to environmental causes. For example, some of these causes are Rainforest Alliance, Sierra club, The Nature Conservancy, The Green Schools Alliance and Pesticide Action Network. Gia Machlin, founder of EcoPlum states, “We have seen loyalty to EcoPlum increase as our customers want to make a difference—not only by purchasing eco friendly products, but also by supporting the environmental causes they care about.” Their web address is :  http://www.ecoplum.com/ Check it out!  And let us know what you have been doing to use your Green to Green the our world! Julie Knight

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